Cloud Print Is Only Half of a Document Strategy

Your print infrastructure may already be in the cloud, even if your document strategy is still stuck on-premises.

With 78% of organizations now using some form of cloud print management, cloud adoption alone no longer sets vendors apart, according to Quocirca's 2026 Cloud Print Services Landscape. The next dividing line is what happens beyond print: security, capture, workflow automation, and the ability to support what comes next.

On that basis, Quocirca recognized Tungsten Automation as a Leader in the same report, citing the combination of Tungsten Printix cloud printing with capture, OCR, and hybrid integration. For IT leaders evaluating cloud print platforms, it's a useful proof point that also confirms where the market is headed.

Why This Distinction Matters

Quocirca is direct about what separates leaders from the rest: differentiation now depends on how far a platform extends beyond print. The strongest offerings combine print with capture, intelligent document processing (IDP), and workflow orchestration, because that combination decides whether an organization's document infrastructure enables AI-ready workflows or holds them back.

When On-Premises Costs Start Adding Up

Concern about on-premises print server costs rose from 31% to 37% in a single year, but cost is only part of the problem: these servers are difficult to update and expensive to maintain, creating technical debt that limits what an organization's document infrastructure can do next.

Rethinking Security Concerns About the Cloud

Data security remains the top barrier to full cloud adoption, cited by 34% of organizations. Modern cloud print infrastructure built on zero-trust principles, like Tungsten Printix, routinely exceeds what most organizations can realistically maintain on their own servers:

• End-to-end encryption with local print-only options to keep jobs off the internet entirely
• Data sovereignty controls that let organizations store print and capture data in their own environments
• 99.9%+ uptime with offline printing and caching to handle connectivity gaps

Cloud Maturity and AI Maturity Move Together

Among organizations where AI is now fundamental to strategy, 53% are already cloud-native, versus just 18% of those that haven't yet started their AI journey. Invoices, contracts, shipping labels, and forms are where automation first delivers measurable results, and cloud is the foundation that makes it possible.

What This Looks Like in Practice

For IT decision-makers and MSPs, Tungsten's Print & Workflow Automation portfolio turns these shifts into concrete outcomes:

• Printix eliminates print servers and automates driver management across any device fleet
• The Printix Redirector supports hybrid deployments alongside Tungsten ControlSuite at no additional cost
• Native integrations into SAP, Microsoft 365, and SharePoint route captured documents into the right systems automatically
• Tungsten Copilot reduces IT admin overhead through natural-language commands for routine print management tasks

Quocirca points to the same conclusion: the vendors best positioned to lead connect print, capture, workflow, and security into one coherent platform, an architecture Tungsten already delivers.

Read the Quocirca Cloud Print Services Landscape 2026 excerpt
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